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SEO News Roundup for October 3, 2008
October 3rd, 2008 | John
| SEO News Roundup
- The Beu Blog reported that bullet points concerning paid directories have been removed from Google’s Webmaster Guidelines. Does this mean Google has de-valued paid directories like Yahoo! or Business.com? Only time will tell (or a direct statement from Google, of course).
- Need some ideas for obtaining quality links to your website? Justilien Gaspard’s article at Search Engine Watch explains how to utilize Link Marketing and the process of solving customer problems/offering solutions to build links and awareness.
- As part of Search Engine Guide’s “Best Damn” list series, the most recent addition offers a checklist for site maps. In this context, sitemaps are discussed as both xml feeds for the search engines and on-site pages used for navigation. My favorite points dealt with keeping your information current and providing descriptive anchor text in the links. Two obvious points that a lot of SEOs obviously miss!
- Impatient SEOs are unsuccessful SEOs. Rand at SEOMoz explained in his most recent “headsmacking tip” that SEO campaigns neeed time to take effect. Reasons include buffer time for the search engines to crawl your site, time for them to crawl your link partners and in general that search algorithms reward slow-burning link building campaigns.