- Planning for an SEO campaign is a complex process. Thankfully, SEOs like Matt McGee break down that process into more easily digested steps. I particularly agree with Matt’s first step: SET GOALs. Hard to get anywhere if you don’t know where you’re going!
- This list from Search Engine People puts together the top 25 most powerful directories. Excluded from the list are the “expensive” directories like Yahoo! or BOTW, which means this list will give you more bang for your buck.
- Information for newbie SEOs is readily available this week. The Google Webmaster Central Blog posted an SEO Starter Guide that answers the question, “What are some simple ways that I can improve my website’s performance in Google.” If you need some pointers, this is a good place to start.
- Want to get some easy feedback about the interface of your website? CLM takes a peek into the five second test, a web interface that administers painless tests for willing users. Testing is good, especially when it’s simple and easy.
- A session at PubCon highlighted online reputation management, which is a hot subject these days. TopRank’s Online Marketing blog summarizes the important points from the session in this post.
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SEO News Roundup for November 14, 2008