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SEO News Round Up for March 12, 2010
Posted By Jessica On March 12, 2010 @ 6:40 pm In SEO News Roundup | No Comments
As an SEO the most frustrating scenario is ongoing and significant decreases in organic traffic to a website. After all, it’s our job to increase organic rankings and traffic for a website. Sometimes declining SEO traffic can be attributed to the website industry, and not your SEO efforts. This post from the SEOmoz blog  provides very helpful tips to identify if a declining industry  is the culprit for falling SEO stats.
SEO deadly sins? Apparently so. Here is some perspective on how a self described information architect views SEO tactics . This is some good advice on looking at the bigger picture.
Here is a very helpful guide from Search Engine Land on how to manage your SEO efforts when a site is going through a change in Information Architecture . The most important takeaway is to be involved in the IA changeover process so you can provide input on all the factors that impact SEO from file and folder naming conventions to ensuring that your redirects are working.
Is there such a thing as over optimizing your site ? Search Engine Watch’s Eric Enge outlines some common mistakes that even the most well-intentioned SEO manager can make if he/she goes overboard with optimizations.
A good reminder from Copyblogger for those of us who spend our days optimizing websites and staring at computer screens: you don’t know what people want unless you Be a People. 
Jessica is an Account Supervisor at Hanapin Marketing , a search engine marketing firm focused on generating results through PPC and SEO.
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URL to article: http://www.seoboy.com/seo-news-round-up-for-march-12-2010/
URLs in this post:
 SEOmoz blog: http://www.seomoz.org/blog
 identify if a declining industry: http://www.seomoz.org/blog/managing-seo-campaigns-in-declining-industries
 self described information architect views SEO tactics: http://searchengineland.com/deadly-sins-against-seo-part-1-37625
 manage your SEO efforts when a site is going through a change in Information Architecture: http://searchengineland.com/a-practical-guide-to-information-architecture-changes-37657
 over optimizing your site: http://searchenginewatch.com/3639724
 Be a People.: http://www.copyblogger.com/sxsw-2010
 Hanapin Marketing: http://www.hanapinmarketing.com/
 SEO News Round Up for March 13, 2009: http://www.seoboy.com/seo-news-round-up-for-march-13-2009/
 SEO News Round Up for March 20, 2009: http://www.seoboy.com/seo-news-round-up-for-march-20-2009/
 SEO News Round Up for March 27, 2009: http://www.seoboy.com/seo-news-round-up-for-march-27-2009/
 SEO News Round Up for March 6, 2009: http://www.seoboy.com/seo-news-round-up-for-march-6-2009/
 SEO News Round Up for January 15, 2010: http://www.seoboy.com/seo-news-round-up-for-january-15-2010/
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