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SEO News Round Up for July 31, 2009

July 31st, 2009 | | SEO News Roundup
  • There are lots of articles out this week about the Microsoft/Yahoo agreement and many of them talk about what it means for the two companies – but what about Google? A post from Search Engine Journal looks at the First Reaction from Google Camp – and it’s not good.
  • Here, at SEO Boy, we talk a lot about the importance of testing. Ivan Strouchliak had a nice post this week on Testing SEO Landing Pages and Improving Conversions. As you’ll read, even Amazon and Google test, and test, and test some more.
  • We all know that SEO is a delicate craft worthy of respect, obviously. But what about those who don’t agree? Or those who don’t really understand what we do? Rand Fish helps us better define what makes an SEO in this interesting post from SEOmoz.
  • An interesting cautionary tale from Sonia Simone at Copyblogger: how social media can get you in trouble if you underestimate or just don’t understand its operational processes. Social media is like chemistry. The tiniest, most innocuous-looking things sometimes explode.
  • It’s important to always have a solid SEO strategy when working on an account. Aaron wall discusses marketing driven SEO strategy and the principles that form the foundation of this strategy.
  • In this week’s Whiteboard Friday, Rand is joined by Dr. Pete Meyers of UserEffect to discuss large site architecture for e-commerce sites and some tricks for helping you focus your traffic and rankings on your top content items.
  • Here’s a question for you: do page load times affect your search rankings? Chris Silver Smith at SEM Clubhouse has done a little bit of research to help you answer this question.

Jessica is an Account Supervisor at Hanapin Marketing, a search engine marketing firm focused on generating results through PPC and SEO.

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