When your office is located in the same town as a five-time NCAA championship basketball team it is impossible not to get swept up in the frenzy of March Madness. But as much as Hoosiers love basketball, we at PPC Hero love the Internet even more. To celebrate the great blogs in the Search Marketing industry, PPC Hero is excited to announce our first annual Search Marketing Madness tournament!
How It Works
Sixty-four Search Marketing blogs will compete in one of four “regions” of expertise: PPC, SEO, Social Media, and Blogging. The 16 teams in each region will battle it out for a spot in the Final Four and eventually one will be named the overall Search Marketing Madness champion!
Voting will take place in 7 rounds, right on the PPC Hero website. Your votes will determine which blogs make it to the next round until we have arrived at one, ultimate Search Marketing blog as chosen by our readers. The winner will receive the new Kindle 3G to keep up with all the latest SEM news.
Round Break Down
Round 1 (March 15th-16th) - This year the NCAA has expanded the tournament to 68 teams. In the first round, 8 teams will compete in “First Four” games to determine who gets the 16th slot in each region. To go along with this change, PPC Hero has scoured the Internet for 60 sites to compete in Search Marketing Madness, but YOU get the chance nominate a site to fill the four remaining slots.
To nominate a SEM blog send a tweet with the name of the site to @PPCHero or @SEOBoy. All submission must be received by EOD on March 16th.
Round 2 (March 17th-20th) - Vote for your top 8 blogs in each four regions on PPCHero.com. The 8 sites with the most votes will move on to round 3.
Round 3 (March 21st-23rd) - Vote for your top 4 blogs in each region. The 4 sites with the most votes will move forward to The Sweet 16.
Round 4 (March 24th-27th) - Vote for your favorite 2 blogs in each region. The top 2 sites will move forward to the Elite 8.
Round 5 (March 28th-30th) - Vote for your favorite blogs to become regional champs! The top blogs will move on to compete in the Final Four.
Round 6 (March 31st-April 3rd) - Vote for your top 2 blogs to go head to head in the final championship round of competition.
Round 7 (April 4th-6th) - The two greatest SEM blogs as determined by you will compete for the title of Search Marketing Madness Champion and receive a free Kindle 3G.
If you have any questions on how the tournament will work please post below. Be sure to check PPCHero.com tomorrow to see the top 60 blogs and nominate to add your favorites to the competition. Spread the word, have fun, and may the best blog win!
Bethany is an Account Executive at Hanapin Marketing, a search engine marketing firm focused on generating results through PPC and SEO.