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Bing Webmaster Tools: A Walk-Through

March 29th, 2011 | | Crawlability, SEO Tools

I have some bad habits I need to get rid of. I bite my nails, forget to turn off the TV when I leave a room, and pay way too much attention to Google. Google is the largest search engine, but with Bing Powered search engines accounting for 30.8% of the market share, it can’t be ignored anymore.

This post will provide a walk-through of Bing Webmaster’s features to help you better understand and take advantage of these tools to …

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Tell Us What You Want, What You Really Really Want

March 29th, 2011 | | SEO Boy News

Yes, that’s a Spice Girls reference. No, I’m not ashamed by it. But enough about me and my poor musical taste. This post is about YOU and some of the changes we’ve made to get you what you really, really want.

Suggestions Box

We here at SEO Boy work hard to keep you informed of the latest industry trends, but the best way to provide you with the information you want is to ask. So that’s what we’re doing. …

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SEO in a Flash

March 23rd, 2011 | | Site Review & Analysis

Full disclosure: I love Flash websites.  The creative in me delights in the details; my analytic side loves figuring out new site structures; and my inner child thinks hunting for menus is downright fun.  But the SEO marketer?  She’s not so sure.

Flash just throws up some huge red flags when it comes to SEO.  Take the loading time, for example.  Google has explicitly stated that long load times lead to reduced quality scores, and as SEOs we work hard …

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Get Out Your Quill Pen—Scribe for Bloggers

March 23rd, 2011 | | Blogging for SEO

logs are a great way to boost traffic and awareness of either your product or just your ideas. But, having a high enough result on the SERP in order to gain a solid readership is a tricky task. So, the developers over at Copyblogger Media have made all of this easier, with their new product Scribe. Basically, Scribe is a WordPress plug-in that can analyze your blog post for keywords, incoming links, general content, and also cross links, and help …

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Let’s Give ‘Em Somethin’ To Talk About

March 22nd, 2011 | | Link Bait

Last week I was reading a few articles based around Seth Godin’s book Free Prize Inside. The book was written in 2004—seven years ago. But it’s amazing how when somebody has a really great idea, the idea stays relevant pretty well into the future…

If you’re not familiar with Godin’s book, a major point he makes is that innovation is actually cheaper than advertising. And why should anyone do something innovative instead of something average? I think Godin has the answer …

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Happy St. Patrick’s Day from SEOBoy!

March 17th, 2011 | | SEO Boy

SEO Boy is one lucky dude! Looks like he found that ever-sought-after pot ‘o gold! From SEO Boy, and all of us here at Hanapin Marketing, have a great St. Patrick’s Day!

 

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The search for “About Us”

March 17th, 2011 | | Nuts & Bolts of Optimization

Last week, a friend brought to my attention some interesting search results. He asked me to simply type the phrase “about us” into Google and see what showed up. That is it, two simple words. Guess which website was at the very top of the SERPs? Much to my surprise, it was Starbucks. The second on the list? A site called Common Dreams.org.

Yesterday, roughly one week later, I performed the test again wondering if Starbucks would still be …

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Archaeology with In-Page Analytics

March 15th, 2011 | | Analytics

Archaeology is defined as the scientific study of past human behavior and culture spanning from the beginning of time to the present. The field exists because we as human beings are fascinated with our civilization’s origins. Most tend to picture archaeology as a science that involves a lot of digging in the dirt and searching for ancient artifacts.it Thanks to the Indiana Jones movies, we romanticize the science and envision swinging on tree vines across bottomless pits with ancient gold …

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Nominate Your Favorite Blogs for Search Marketing Madness!

March 15th, 2011 | | Search Marketing Madness

The first round of Search Marketing Madness starts today! PPC Hero and SEO Boy have scoured the Internet for 60 sites to compete in the 2011 tournament, but we need to hear from YOU to fill the four remaining slots. Below are the current contenders in each region.

To nominate a SEM blog send a tweet with the name of the site to @PPCHero or @SEOBoy. All submission …

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PPC Hero Proudly Presents: Search Marketing Madness!

March 14th, 2011 | | Uncategorized

When your office is located in the same town as a five-time NCAA championship basketball team it is impossible not to get swept up in the frenzy of March Madness. But as much as Hoosiers love basketball, we at PPC Hero love the Internet even more. To celebrate the great blogs in the Search Marketing industry, PPC Hero is excited to announce our first annual Search Marketing Madness tournament!
How It …

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