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Top Ten Basic SEO “To Do’s” For Increasing Traffic To Your Website

October 8th, 2008 | | Basic SEO Tips, Nuts & Bolts of Optimization

You’ve got a great looking site, the product or service you offer is cool and lots of people want it, but the traffic to your site isn’t what you dreamed it would be.  It’s a startling reminder that the old adage, “if you build it they will come” just doesn’t play out in today’s web landscape.
So what can you do?

Here are a 10 simple steps to start your Search Engine Optimization campaign off on the right foot:

1.  Be sure your …

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SEO News Roundup for October 3, 2008

October 3rd, 2008 | | SEO News Roundup
  • The Beu Blog reported that bullet points concerning paid directories have been removed from Google’s Webmaster Guidelines.  Does this mean Google has de-valued paid directories like Yahoo! or Business.com?  Only time will tell (or a direct statement from Google, of course).
  • Need some ideas for obtaining quality links to your website?  Justilien Gaspard’s article at Search Engine Watch explains how to utilize Link Marketing and the process of solving customer problems/offering solutions to build links and awareness.
  • As part of …
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Let the (Second) Adventure Begin!

October 3rd, 2008 | | SEO Boy

Drum roll please…  Today, it is my pleasure to present the search marketing industry’s newest wonder kid – SEO Boy!  You likely already know our junior caped crusader as PPC Hero’s fearless sidekick.  Over the last year and a half, SEO Boy has been content to be numero dos, but the time has come for him to step out from under that shadow and share his mad SEO …

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