Even if you weren’t purposefully trying to have an internal linking strategy, you probably created one. You choose a specific way to link the pages of content on your site together using one or all of the following methods: pictures, buttons, Flash, and text to name just a few. This strategy you have implemented is important to search engine optimization; it not only helps to make your site easier to navigate (whether you be a search engine spider or a …

The New Year is here! SEO Boy is still a young lad so he wanted to dress up as the Baby New Year. Who are we stop him?! He just wanted to symbolize the idea that each year has a new start, a new beginning and you can make it whatever you want. Have you set your goals for 2010? Are you making big plans for SEO success? …

I have a feeling that 2010 will be my kind of year. It’s going to be the year that infuriates and inspires me, sometimes in the same moment.

It’s because I’m one of those that hate to be measured by but love to see results. And 2010 is going to be “The Year of Results.”
Because I think a few things are going to happen:
1) SSO Won’t Bark Until…
Sometime around January, Google Caffeine will be running on all their data servers. Google …

The challenge of the small or medium business (SMB) owner is to keep fresh content flowing to their site. Each SMB may feel like there isn’t enough business to report on, their business hasn’t changed, or their business is so busy they don’t have enough time to do so. Making content updates to your site let’s the search engines know that the latest information is available on your site and it isn’t out of date. This can make a difference …

This time of year is filled with sacred traditions. One of the most protected and cherished traditions is the singing and celebrating of Rudolph the Red Nosed Reindeer (in our humble opinion!). His triumph over adversity and saving Christmas for all of the kids can’t help but warm your heart and fill you with joy and hope. Of course, SEO Boy gets a little too excited when he …

One of our counterparts over at PPC Hero, Brian, actually drummed up the courage to compare PPC to SEO. Maybe he’s just flexing his knowledge. Maybe he thought he could sneak this one past me while I laid sprawled out along pool furniture during my annual Ft. Myers, FL holiday vacation. But what he doesn’t realize is that I just purchased …

I did it. I was waiting for this day, I just thought I’d read about it first rather than be the one doing it. I told a yellow page rep that we didn’t want to be in the print edition of their book. How did they respond? Well, let’s first talk about why I decided to say what I did.

In pondering the yellow page industry, I came across a few notions. If I reverse-engineer their old jingle, I notice something …

If you are a specialist in your field, it usually surprises you when you come across antiquated technology or equipment. My mind immediately goes to the dollars and cents; what is the financial impact of the decision to upgrade or not? When it comes to having a website that follows web design best practices, upgrading your site can have more than one positive impact. Not only will your site look more organized and behave more normal for users, you will …

With 2009 coming to an end it is time to start looking ahead to 2010. Search has changed a lot in the past year, and that growth is not expected to slow. Now is the time to ask, what should I expect from search in 2010? Check out Rand Fishkin’s predictions for SEO in 2010.

How do you set your e-commerce site apart from the competition? That is the question that Aaron Bradley tackles in his post 5 Essential …

I’m sure this will sound familiar:

Last week I was contacted via referral by a business owner wanting SEO performed on his site. It was apparent within the first 12 seconds of the phone call that he had had his fill of SEO promises and possibilities. He said his site was just redesigned with some SEO design practices but his site wasn’t ranking page 1 for any strategic keywords aside from his company name. He also said he had been talking …