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June 10th, 2009 | Joe
| Basic SEO Tips
Honesty is the best policy. I thought I would start this article off with an unshakable truth that is also a tried-and-true cliche. When optimizing your website for higher rankings and visibility in the search engines, you should adhere to this golden rule. Why? Using deceptive SEO tactics may seem like a good way to game the system but cheaters never win.
These “edgy” …
We have been conducting a series of interviews with SEO experts who we think are awesome. The format of these interviews have been in podcast or via email. Today, we will share some wisdom from Tom Schmitz of Portent Interactive. First, allow us to tell you a little bit about Tom:
Tom Schmitz is a SEO and social media strategist for Portent Interactive, an
Internet Marketing agency whose clients include AdAge, Attachmate and Trump
University. He began marketing on the …
June 9th, 2009 | Eric
| Local SEO
Search Engine Optimization as a whole has certain methods and measurements that are understood to measure success. For years, it’s been PageRank. PageRank was a measure of a website’s importance by way of how many authoritative sites linked to it. But what about its importance in Local SEO?
This rank created whole employment positions of “link builders” and sites called “link farms.” Exploitations were found. Site bannings commenced. PageRank became this precious commodity like spices of the East Indies. If your site …
Last week, everyone was talking about the PageRank sculpting change within Google. First off, the SEO definition of PageRank sculpting is basically telling the search engines which pages of your site to value more over others, by adding in nofollow tags (among other things) on pages that are of lesser value. Using nofollow tags will tell Google not to transfer any high PageRank from one page to another page. With this tactic, Google and the other search engines …
June 6th, 2009 | Joe
| SEO Boy
So… when was the last time you busted out a yoyo and did the Walk the Dog, Around the World, or perhaps Buddha’s Revenge? I’m going to guess it’s been a while since you even attempted any of these awesome yoyo tricks. Well, there’s no better time than now to get crackin’ because today is National YoYo Day!
Yoing can be very beneficial: improves hand-eye coordination, relieves stress, and it’s great for entertaining at parties!
As you can see, SEO …
June 4th, 2009 | Jessica
| Greatest Hits
The page views have spoken! Below we have gathered SEO Boy’s four most visited, and hopefully most valuable, articles from May. Whether you’re a new or long-time subscriber you may have missed these insightful and helpful SEO management tips. Enjoy!
Do you know what the meta tags NOODP and NOOYDIR do? Do you know what your DMOZ listing or Yahoo Directory page title and meta description say? If you answered no to either question, you probably better read Amber’s post …