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Welcome to SEO Boy, a one-stop resource for all topics related to SEO marketing! We're here to help you understand why your search engine ranking matters, and to provide SEO strategy tips and techniques to help increase it! We cover topics from keyword optimization to social media optimization and link building strategies, so if you're looking for information on a specific subject, check out our categories - if you can't find an answer to your question, send SEO Boy an email! He (or one of his helpful human assistants...) will try to help as soon as possible. If you like what you read here, sign up to receive free daily updates via email or RSS.

With Google Buzz, Google Forgot How They Got Where They Are Today

Posted by Finn on February 19, 2010 in Social Media & SEO

Google Buzz has had some incredible press about it since it was introduced just over a week ago. There was a day of euphoria quickly followed by some panning before confusion set in.

Now who knows what to make of it just yet?

As for my user experience with Buzz: it was Buzzkill once I decided to follow Pete Cashmore, Chris Brogan, and Tech Crunch. The constant influx of updates was too overwhelming …

Make the Social Media Expansion in Search Engines Work for You

Posted by Drew on February 17, 2010 in Social Media & SEO

Twitter is indexed in Google, so are Facebook and LinkedIn profiles. Gmail now has Google Buzz included, ensuring ways to efficiently search through the social networks you are in. Many people initially wondered what the point of social media was. As with almost everything, wherever the people go, the advertising follows. Search engine optimization (SEO) has dealt with some user-generated content in the past and most in the industry understand the value of user-generated content, but the SEO community has …

Using Google Alerts to Track Branding Problems

Posted by Eric on February 16, 2010 in Basic SEO Tips

Google Alerts are great things. They are also annoying things. Granted, I bring trouble on myself by setting copious amounts of Google alerts to track things that maybe some people don’t track. As you know, Google Alerts
were created as a way for new information to come to you, rather than you going to go find it. When Google indexes something and notices a change that centers around the keywords you select, you’ll get an email notification.

You …

Happy Valentine’s Day from SEO Boy!

Posted by Jessica on February 14, 2010 in Uncategorized

Yikes, it seems we’ve discovered SEO Boy’s Kryptonite! But no fear, a few green vegetables and he’ll be back up and fighting the evils of spammy SEO in no time. Here’s wishing you and the people you love a happy, indulgent day and lots of broccoli tomorrow.

SEO News Round Up for February 12, 2010

Posted by Jessica on February 12, 2010 in SEO News Roundup

Sometimes we all need a little help to work smarter and faster. The folks at SEOmoz helped us all out this week with their top 30 list of SEO bookmarks to save time. Take some time this week to explore the tools listed, we definitely found some new handy tools.

Justilien from Search Engine Land has a great post on how to build links, traffic and exposure for your website. Although his tactics are nothing brand new, he has …

Google Buzz (not Yahoo!) – a Fashionably Late Social Clique

Posted by Finn on February 11, 2010 in Social Media & SEO

Microsoft and Yahoo! has panned them for being late to party. Pundits and experts have pointed out that it’s nothing original or new. And most everyone has come to a broad-brush general consensus that the object that has caught the new media industry’s attention is simply copied and pasted from Yahoo! Updates services with the Yahoo! Buzz name slapped over top of Facebook’s …

4 things Google’s Commercial Shows Us about the Importance of SEO

Posted by Eric on February 10, 2010 in Basic SEO Tips

The superbow.. oh wait. No. Due to copyright issues and trademarks, I’ll refer to the Big Game either as “The Big Game” or as the “Superb Owl.” The commercials during the Big Game are watched by a lot of people. Even people who hate football, hang around to see what the commercials are OR they wait until they are on YouTube.

Google showed us all a commercial to highlight the way to use Google in a really fast and …

Google’s Super Bowl Ad Vs. Real Search Behavior

Posted by Drew on February 8, 2010 in Basic SEO Tips, Search Behavior

The Google Super Bowl ad yesterday during the third quarter was interesting and pleasant. It was a good example of how Google could answer all of your questions. The reality of Google’s Super Bowl ad is that it makes searching look far too easy to the normal user. Those of us in the search engine optimization (SEO) and Pay Per Click (PPC) industry have an advanced knowledge of how the search engines work. I can’t tell you how many times …

SEO News Round Up for February 5, 2010

Posted by Jessica on February 5, 2010 in SEO News Roundup

When conducting your ever-important keyword research, evaluating metrics on a more strategic level will help you not only identify more relevant keywords, but it will help ensure that the keywords you go after will actually help you reach your business objectives. Check out these great tips about getting to the next level of keyword research from Search Engine Land.

Thinking of adding social media to your overall SEO strategy? Tony Adam of Search Engine Land gives some great tips on …

Our Greatest Hits for January 2010

Posted by Samyukta on February 4, 2010 in Uncategorized

The page views have spoken! Below we have gathered SEO Boy’s four most visited, and hopefully most valuable, articles from January. Whether you’re a new or long-time subscriber you may have missed these insightful and helpful SEO management tips. Enjoy!

Looking for ways to optimize internal linking on your site? Drew outlines several internal linking strategies that will help make your site easier to navigate for your users and the search engines.

Eric discusses some SEO expectations for 2010. Be …

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