The page views have spoken! Below we have gathered SEO Boy’s four most visited, and hopefully most valuable, articles from May. Whether you’re a new or long-time subscriber you may have missed these insightful and helpful SEO management tips. Enjoy!
Optimizing can be a tedious task, but that’s not to say it should take the backseat. Quite the contrary, SEO should be the focus of any webmaster- especially that of a global brand. On that note, check out how one of our bloggers out-optimized Gatorade.
SEO lends itself to several analytics but, depending on the site’s purpose, some may be less important than others. For instance, the bounce rate (the number of people that leave a site after looking at only one page) may not matter when a site is meant for relaying such things as sports scores, phone numbers, or in-store promotions. Check out Eric’s post to find out when bounce rates do matter.
Newbies and veterans alike should familiarize themselves with Google’s webmaster guidelines (or risk being banned). While it may be tempting to take SEO short cuts, take a lesson from the tortoise and remember: in the end, slow and steady wins the race. Dan does a great job elaborating on Google taboo.
Linkbuilding: a webmaster’s best friend. Literally. When researching linkbuilding we’ve all found the same generic tips: research, look for similar sites, build good links, find quality links, etc. and we’ve all thought the same thing, Tell me something I don’t know. In response to those silent frustrations, I give you Finn’s article, “Link Building By Making Friends”.
Amy is an Account Executive at Hanapin Marketing, a search engine marketing firm focused on generating results through PPC and SEO.