Earlier this month, Google built upon its introduction of the +1 button for SERPs (and PPC ads) with their announcement that webmasters may add +1 buttons to their pages. So now, next to your Facebook likes and tweet counts, you can proudly display your Google +1s and request them on any of your site pages. Check out a quick PDF overview of how +1 works for organic search results, on webpages, and in PPC advertising, as well as general reception to the expanded launch of Google’s social search effort.
Jessica is an Account Supervisor at Hanapin Marketing, a search engine marketing firm focused on generating results through PPC and SEO.
     | do some of that social network stuff. |
