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Content Farms Just Added A Panda to their Menagerie
Posted By Felicia Coover On May 25, 2011 @ 3:08 pm In News Update | 10 Comments
One of the main ideas behind the Google Panda Update was to help eliminate content farms and let “real” sites rank higher for their original content. SEO marketers are now finding out that this really didn’t happen. In Jen Carroll’s article  she explains that content farm sites are still ranking higher because they are providing content that people actually want and are interested in. The updates would “provide better rankings for high-quality sites—sites with original content and information such as research, in-depth reports, thoughtful analysis, and so on.”
This statement basically confirms that Google rewards content farms for delivering relevant content to its searchers. How can SEO professionals overcome the farm’s rankings? Why not apply tactics they use to your own site? Carroll provides five quick SEO tips to help send sites like eHow and Associated Content’s rankings to the virtual farm…
With a little hard work, these tactics seem reasonable to accomplish for any site. It is a matter of refreshing your content and making sure that it is always relevant to your audience.
Another key take away is that the content farms rank higher because of their video content. So get out there and optimize your videos as well!
If your site was actually hit by the Panda update and you are still trying to recover, check out Bethany’s post  to help. Let us know how you increase your site rank and what tactics work for you!
Felicia is an Account Executive at Hanapin Marketing , a search engine marketing firm focused on generating results through PPC and SEO.
Article printed from The Adventures of SEO Boy®: http://www.seoboy.com
URL to article: http://www.seoboy.com/content-farms-just-added-a-panda-to-their-menagerie/
URLs in this post:
 Jen Carroll’s article: http://www.polepositionmarketing.com/emp/panda-didn%E2%80%99t-kill/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+empE-marketingPerformance+%28%28EMP%29+E-Marketing+Performance%29&utm_content=Google+Reader
 Bethany’s post: http://www.seoboy.com../recovering-from-googles-panda-update/
 Hanapin Marketing: http://www.hanapinmarketing.com/
 Recovering From Google’s Panda Update: http://www.seoboy.com/recovering-from-googles-panda-update/
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