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Archive for the ‘SEO News Roundup’ Category

SEO News Roundup for October 22, 2010

October 22nd, 2010 | | SEO News Roundup

If you work with SEO you know one of the largest determinants of ranking is your inbound link profile, the number of other sites who link to your webpage.  Did you know though that making large changes to your site such as a modification in domain or content can change how search engines treat your site? Before you make any significant changes to your site you will want to read Eric Enge’s post on Search Engine Watch about the …

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SEO News Roundup for October 15, 2010

October 15th, 2010 | | SEO News Roundup

Organization is not my strong point and when I do keyword generation for SEO clients I end up with a list hundreds of words long and no idea of how to sort them.  That’s why I was excited when I came across an article by Ann Smarty on SEO Journal about using mind mapping to organize keywords. Mind mapping is essentially creating an outline of the structure of some word or concept. Smarty offers a quick overview at free …

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SEO News Roundup for October 8, 2010

October 8th, 2010 | | SEO News Roundup

There’s no way around it, if you own a business you need to have a Facebook profile. The social network is changing Internet search and you will miss out on opportunities if you get left behind. Stone Reuning of Search Engine Guide has written a post about how you can get more out of a business Facebook profile. Besides consistently creating new content, you can now customize your page using a subset of HTML called FBML. Reuning does a …

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SEO News Roundup for September 24, 2010

October 1st, 2010 | | SEO News Roundup

Having videos on your website can attract links, traffic, and lead to high rankings in search engines. If you’ve always wanted to incorporate video content on your site but aren’t sure how to go about it, Arnie Kuenn’s article on Search Engine People is a must read. This first part of a two part series on video marketing discusses how anyone can create and edit a video, along with tips on how to the maximize benefits to your site.  …

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SEO News Roundup for September 24, 2010

September 24th, 2010 | | SEO News Roundup

In the SEO world, we spend so much time analyzing traffic and page rank we sometimes forget that actual people drive the Internet. That’s why is it important to create content that stands out to your target market and make it easy for them to share. Jordan Kasteler at Search Engine Journal offers his advice on how to effectively combine social media with content to utilize the web as both a marketing and reputation tool.  Having SEO-driven social media …

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SEO News Roundup for September 17, 2010

September 17th, 2010 | | SEO News Roundup

Facebook continues to take over the web and the world with over 350 million active members, but it’s no longer just a place for a person to connect with old high school buddies. It can now be used to connect a business with thousands of potential consumers.  Curtis Stevens of Graywolf’s SEO Blog has written a great article on the importance of having a Facebook fan page for your business.  His five fan page guidelines will help you create …

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SEO News Roundup for September 10, 2010

September 10th, 2010 | | SEO News Roundup

Want some more Facebook fans? If Facebook is part of your Internet marketing strategy that’s an easy answer. Brian Carter at Search Engine Journal gives us 5 easy to follow tips on how to ad some fans and integrate your sales strategy with social media. Bottom line, give people an incentive to be on your page and they will come (so long as they know how to get there). Check out the tips and put this strategy to use.

Google …

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SEO News Roundup for September 3, 2010

September 3rd, 2010 | | SEO News Roundup

Google is getting smarter, along with all the other search engines.  Think Skynet from the Terminator movies.  Well, not really, Google really hasn’t mastered the whole human genocide thing yet, but Google and other search engines have begun to understand the whole link-exchange phenomenon that so many sites have been preaching.  Link building still works for high-traffic sites, but simple link exchanging really doesn’t do that much to help anymore.  However, what has been noticed is that if …

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SEO News Roundup for August 27, 2010

August 27th, 2010 | | SEO News Roundup

There happens to be a little confusion in regards to NoIndex.  One of the major questions concerns whether or not NoIndexing one page will negatively affect the rest of the pages.  The answer is not black and white—NoIndex will definitely take the page you specify off of the search index, and it may also take the pages that NoIndexed page links to.  Also, a gray area appears in regard to the rest of your pages that aren’t necessarily linked …

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SEO News Roundup for August 20, 2010

August 20th, 2010 | | SEO News Roundup

Frank Reed at Marketing Pilgrim highlighted a recent study on Social Media. To summarize the study, keeping up with the fast pace of Social Media is difficult. Frank’s blog talks about why it is so difficult, how he finds it hard to believe when people say it’s not a challenge, and where to find the information we need to keep up with Social Media and it’s steep growth curve.

Your page content is without a doubt the most important aspect …

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