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Archive for the ‘SEO News Roundup’ Category

SEO News Roundup for March 4, 2011 – Au Revoir!

March 4th, 2011 | | SEO News Roundup

Au Revoir, Adios, Aloha Goodbye! The SEO News Roundups have been part of our family of posts for three years, but, at last, we must say goodbye. In an industry where things are constantly changing and evolving, we know we must do the same. It is hard to say goodbye, but we’ve developed an even better system of keeping you, our faithful readers, informed about the SEO industry’s latest news. We’ll be tweeting regularly at …

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SEO News Roundup for February 25, 2011

February 25th, 2011 | | SEO News Roundup

There was an interesting post this week by Tad Chef on SEOptimise about attacks on SEO for poor search results.  Particularly, Tad is commenting on a recent article claiming that search sucks.  Is it fair to blame search engine optimization for poor search results, considering the definition of SEO is to fix and improve a website so it can be found?  Tad doesn’t think so, and would rather consider an SEO specialist as a metaphorical mechanic rather than …

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SEO News Roundup for February 18, 2011 Plus – Twitter Promo!

February 18th, 2011 | | SEO News Roundup

To kick things off this week, I’d like to mention a promo we are running through our Twitter account @seoboy. If you’d like to have your blog post included in our roundup next Friday, February 25, shoot us a link via direct message on Twitter, explain you’d like to be considered and you will be! While we can’t guarantee we’ll run every submission (we’re looking for something relevant, compelling, accurate), …

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SEO News Roundup for February 11, 2011

February 11th, 2011 | | SEO News Roundup

Love it or hate it, link building is a central part of SEO.  However, as Adam Audette of SearchEngineWatch writes, easy link building may be a mistake.  In his article, Audette describes how his attempts at gaining easy links caused him to sacrifice customer needs, which, although it produced results in the search engines, compromised the goals he had for his business.  With its links to related link-building how-tos, this is an article that is sure to make you …

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SEO News Roundup for February 4, 2011

February 4th, 2011 | | SEO News Roundup

The video advertising company YuMe just released a whitepaper about trends in online video viewing, and the results weren’t surprising.  As Christopher Rick of ReelSeo reports, online video usage is on the rise, with 48% of the study group saying that they anticipated watching more video online over the next 12 months.  Other notable findings include a breakdown of demographics, devices and video length, along with the relationship to traditional TV watching.  The take-away message?  If you target anyone …

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SEO News Roundup for January 28, 2011

January 28th, 2011 | | SEO News Roundup

As an online marketer, you must remember that the Internet is social.  If you aren’t contributing commentary to the blogosphere, a good question to ask yourself is, “Why not?”  Commenting is a great way to attract visitors, brand yourself and bring good content to the website.  There are a lot of things you can do to increase your chances of having a comment published while avoiding the spammy approach.  If you need some tips for making better comments (or justification …

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SEO News Roundup for January 21, 2011

January 21st, 2011 | | SEO News Roundup

Back in the day, a keyword stuffer’s greatest ally was the Meta keyword tag. Of course, once Google realized what was going they found ways to rank without this option.  Some people still use it on their pages (you can tell when you view a page source and there is a long list of target keywords in the Meta data), however, it’s generally deemed worthless. This week on SEO Roundtable, Ben Pfieffer says that Google may use the …

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SEO News Roundup for January 14, 2011

January 14th, 2011 | | SEO News Roundup

How often do you feel as though the circumstances surrounding your SEO are out of your control? It’s easy to play the blame game and pin failed SEO efforts on the client, developers or other agencies that the client works with. However, at the end of the day, you—the SEO Consultant—are hired to make improvements and generate a good ROI for the client. Paddy Moogan of SEOmoz wants you to recognize areas where your efforts are actually falling short with …

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SEO News Roundup for January 7, 2011

January 7th, 2011 | | SEO News Roundup

Kate Morris of SEOmoz discusses five SEO tactics to explore in 2011 in her most recent post. Some of her suggestions include: utilizing HTML5 coding, using A/B testing and hiring an intern to compile all the data through Google Website Optimizer, utilizing guest posting on your company blog, as this will encourage more back links and she suggests employing CRO, or Conversion Rate Optimization. This involves tracking conversions on all types of marketing efforts to understand the effects of …

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SEO News Roundup for December 31, 2010

December 31st, 2010 | | SEO News Roundup

Just a few years ago it was every blogger’s dream to have a post appear on the front page of Digg. It was a sure-fire way to drive plenty of traffic to your site, but the social media world is changing and sites like Digg, StumbleUpon, and Delicious no longer hold the same power. Daily Blogs Tips has written a great article looking at the death of social bookmarking sites based upon data from Technorati’s State of the …

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