As 2010 comes to an end, I’ve been reviewing the work I’ve done for my SEO clients, and putting together my strategy for the next few months, and in doing so I’ve realized that quite a few of them have the potential to benefit from some increased blogging activities. After all, blogs are a great way to reach new audiences, share information, build relationships, and increase your authority in your industry. So what are the “rules” of blogging, and how …
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Archive for the ‘Internal Linking’ Category
Tips for Internal Linking
November 18th, 2010 | Erin | Internal Linking
You know that a big part of SEO is link building – who you link to, how many links you have, the quality of your links, etc. But what about your internal linking? It is easy to focus on external links but if you haven’t revisited your internal structure or maybe you are just taking on a new SEO client, it is important to not overlook this step.
Linking internally serves a couple of purposes:
1. Most important is …
Essential Internal Linking Strategies
Even if you weren’t purposefully trying to have an internal linking strategy, you probably created one. You choose a specific way to link the pages of content on your site together using one or all of the following methods: pictures, buttons, Flash, and text to name just a few. This strategy you have implemented is important to search engine optimization; it not only helps to make your site easier to navigate (whether you be a search engine spider or a …
How To Distribute PageRank Using Anchor Text & Internal Linking
Hanapin Marketing is hiring three search engine marketing (SEO + PPC) specialists! We’re the publishers of PPC Hero and SEO Boy and are an award-winning and fast-growing search engine marketing company located in Bloomington, Indiana. You’ll work with clients on both search engine optimization and pay per click advertising, helping drive strategy and day-to-day management. We have a comprehensive and intensive 12-week training program, so while experience in SEO and PPC is helpful, it’s …
Praise and a Brief Critique of Search Engine People’s New WordPress Plugin
I’ve been reading the Search Engine People blog for some time now, but today was the first time I’ve ever noticed them offering any kind of tool, plugin, what-have-you. If it is in fact their first foray into the world of plugins, they certainly are making a splash! At 52 Sphinns and 54 ReTweets, I’d say they’ve struck a cord with SEOs. Their new tool is called the “WordPress Blog Link & Traffic Analysis Plugin.” Once loaded into …
Learn How to Harness the Power of Links to Improve Your Site’s Internal Linking Structure
When discussing search engine optimization, you can’t avoid the topic of links. Typically, links are synonymous with external links – other websites pointing to your own. This is obviously a cornerstone of any SEO campaign. However, text links within your website that point to your own content are just as important (call them internal links). More specifically, text links that pass anchor text and PageRank must be utilized within your website to fully support your SEO …
