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Archive for December, 2010

SEO News Roundup for December 31, 2010

December 31st, 2010 | | SEO News Roundup

Just a few years ago it was every blogger’s dream to have a post appear on the front page of Digg. It was a sure-fire way to drive plenty of traffic to your site, but the social media world is changing and sites like Digg, StumbleUpon, and Delicious no longer hold the same power. Daily Blogs Tips has written a great article looking at the death of social bookmarking sites based upon data from Technorati’s State of the …

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SEO: A Review of 2010 & Our Expectations for 2011

December 29th, 2010 | | Local SEO, Search Behavior, SEO News Roundup, Social Media & SEO

As we near the end of the year, our team reflected on the changes seen in SEO, and put together the following recap of those with the biggest impact so far:

Local Search

This year, the vastness of the Internet has reminded us that it still is, after all, a small world.  Local search results and ad listings have risen in importance to searchers, thanks in large part to the development of smart phones and other platforms with fully-functional browsers …

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SEO News Roundup for December 24, 2010

December 24th, 2010 | | SEO News Roundup

Are you one of those people who could not function without Excel? I spend most of my day using it to organize and analyze data, so I was excited to find out there are tools that allow you to export Twitter search results to Excel. Ann Smarty of Search Engine Journal has written about three tools you can use to export Twitter data: The Archivist, Searchtastic, and TwapperKeeper. She also provides examples of possible applications for each. With Tweets …

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SEO Tools To Check Out

December 22nd, 2010 | | SEO Tools

It seems like everyday there are new tools available for SEO to make life easier and much more productive for those of us in this profession. But recently there have been some great new additions to the SEO arsenal that merit a mention. Here are some innovative tools worth checking out.

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New Perspectives on Search

December 21st, 2010 | | Search Behavior

A quick search on some local businesses and you will find stores that still don’t have a website. In the next couple years these stores could get a mobile app before a website – skipping a whole genre of mass communication. This isn’t a great leap to imagine since the dot com craze was about circumventing radio, tv and print. If businesses want to make every experience as dynamic as possible, the app will be the key.

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9 Best Practices For Blogging in 2011

December 20th, 2010 | | Blogging for SEO, Internal Linking, Link Building

As 2010 comes to an end, I’ve been reviewing the work I’ve done for my SEO clients, and putting together my strategy for the next few months, and in doing so I’ve realized that quite a few of them have the potential to benefit from some increased blogging activities. After all, blogs are a great way to reach new audiences, share information, build relationships, and increase your authority in your industry. So what are the “rules” of blogging, and how …

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SEO News Roundup for December 17, 2010

December 17th, 2010 | | SEO News Roundup

If you want to help boost your location on SERPs try using more internal links. Michael Gray of Graywolf’s SEO Blog explains that a great and easy way to help your rankings on the SERPs is to have internal links rich in the text of your site. For instance, he discusses how the New York Times (at the time of his post) was top-ranked for terms for Conservative politicians such as Sarah Palin and Rush Limbaugh. The reason this …

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Blogging Tips for First Timers & Those Who Need a Reminder

December 16th, 2010 | | Blogging for SEO

Blogging is a great way to help your SEO efforts. It adds content to your site which can help increase your rankings, provides fresh information that can engage visitors and get them to visit again, and it can provide a forum for content that maybe doesn’t quite fit on your website. Beyond SEO though, Blogs can be a great way to help with brand exposure, gain customer insights from comments or feedback, and build brand loyalty. If your clients or …

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Search Engine Optimization Check List

December 13th, 2010 | | Basic SEO Tips, SEO Management

Search engine optimization can be an overwhelming subject because of the many variables that factor into each SERP’s ranking algorithyms. Understandably, it can make a beginner’s head spin just to try to decide where to start. This blog suffices to lay out common SEO processes, their importance, and the order that they should be completed in.

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Have the yellowpages died yet? No, but here’s why…

December 13th, 2010 | | Search Behavior

The yellow page directories have had decades upon decades to seer into our culture their need. The death of the printed book won’t be until the last generation that picked up a yellow page book up dies off.

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