Welcome to SEO Boy, the authority on search engine optimization -- how to articles, industry news, insider tips, and more! If you like what you see, you can receive free and daily updates via email or RSS.

Archive for November, 2010

Negative Bullying Retailer Ranks high, is Google to blame?

November 30th, 2010 | | Reputation Management

Though this might be viewed as a hole in the algorithm, it’s more of a hole in user responsibility.

Read Full Article Read Full Article  |  Comments Comments  

Web Copy Best Practices: Writing for Searchers and Crawlers

November 29th, 2010 | | Basic SEO Tips, SEO Copy Writing, Uncategorized, Usability

This post demonstrates how and when to balance creative, persuasive copywriting with SEO best practices. While we use the example of two competing team members (an SEO Specialist and a Copywriter), this guide gives general advice on how to maintain creativity when also focusing on page rank.

Read Full Article Read Full Article  |  Comments 2 Comments  

SEO News Roundup for November 26, 2010

November 26th, 2010 | | SEO News Roundup

We previously posted about the launch of Google Instant Previews and its impact on SEO. Two weeks later, the blogosphere is still swirling with speculation on exactly how instant previews will affect users’ decision-making process on which sites to click. Pamela Wilson of Copyblogger has written a post on whether your site will survive the Google shrink ray. She offers tips on how to clean up your website design so that its snapshot appeals to searchers.  You now …

Read Full Article Read Full Article  |  Comments Comments  

Happy Thanksgiving!

November 25th, 2010 | | Uncategorized

SEO Boy hopes you have a wonderful holiday weekend, and are gathered with friends, family and plenty of good food…and football too of course!

Read Full Article Read Full Article  |  Comments 1 Comment  

Google Hotpot and SEO Implications

November 24th, 2010 | | Advanced SEO Tips, Basic SEO Tips, Local SEO, Social Media & SEO

For those of you that don’t know, Hotpot is Google’s new improvement to it’s existing Places feature. And the implications in the world of SEO are huge. To start, there will be a brief summation of the key features of Google Places and the new addition of Hotpot. This will then be followed by some best-practices in order to properly utilize these programs for your SEO advantage. And finally, there will be some suggestions as to how to properly optimize …

Read Full Article Read Full Article  |  Comments 2 Comments  

No love for Local SEO from Apple

November 23rd, 2010 | | Local SEO

My first inclination was to look for more apps – NOT SURF THE WEB.

Read Full Article Read Full Article  |  Comments 1 Comment  

Boost Your Local SEO Just In Time For Black Friday

November 22nd, 2010 | | Advanced SEO Tips, Local SEO

This morning I was watching the Today Show, and saw an interesting segment about snagging Black Friday deals, and it got me thinking about how consumers will be using a combination of the online and in-store shopping to help them find the best deals this year. So how can SEO help get you more sales?

First consider this:

This year, 46% of retail sales will be influenced by the web – but more than 90% of total retail transactions will occur …

Read Full Article Read Full Article  |  Comments Comments  

SEO News Roundup for November 19, 2010

November 19th, 2010 | | SEO News Roundup

Is it just me or does it seem like Google is launching a new product every week? On Monday, Google launched an early release of Hotpot, a local recommendation engine powered by users and their friends. This feature allows users to review destinations on Google Places and share it with their friends. Vanessa Fox at Search Engine Land has written a post breaking down Google Hotpot and how it differs from other products like Foursquare and Google Buzz. Fox’s …

Read Full Article Read Full Article  |  Comments Comments  

Tips for Internal Linking

November 18th, 2010 | | Internal Linking

You know that a big part of SEO is link building – who you link to, how many links you have, the quality of your links, etc. But what about your internal linking? It is easy to focus on external links but if you haven’t revisited your internal structure or maybe you are just taking on a new SEO client, it is important to not overlook this step.

Linking internally serves a couple of purposes:

1. Most important is …

Read Full Article Read Full Article  |  Comments 2 Comments  

When you have little to no online reviews

November 16th, 2010 | | Local SEO

So what we have here is a way to capitalize on people looking for reviews on your company, a way to bypass a lack of reviews on search engines and a way to quickly convert after a rush of positive feedback.

Read Full Article Read Full Article  |  Comments Comments