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Archive for December, 2009

Happy New Years 2010 from SEO Boy!

December 31st, 2009 | | SEO Boy

The New Year is here! SEO Boy is still a young lad so he wanted to dress up as the Baby New Year. Who are we stop him?! He just wanted to symbolize the idea that each year has a new start, a new beginning and you can make it whatever you want. Have you set your goals for 2010? Are you making big plans for SEO success? …

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4 SEO Predictions for 2010: “The Year of Results”

December 30th, 2009 | | Social Media & SEO

I have a feeling that 2010 will be my kind of year. It’s going to be the year that infuriates and inspires me, sometimes in the same moment.

It’s because I’m one of those that hate to be measured by but love to see results. And 2010 is going to be “The Year of Results.”
Because I think a few things are going to happen:
1) SSO Won’t Bark Until…
Sometime around January, Google Caffeine will be running on all their data servers. Google …

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Keep Your Website Content Fresh (and Indexed!)

December 29th, 2009 | | SEO Copy Writing

The challenge of the small or medium business (SMB) owner is to keep fresh content flowing to their site. Each SMB may feel like there isn’t enough business to report on, their business hasn’t changed, or their business is so busy they don’t have enough time to do so. Making content updates to your site let’s the search engines know that the latest information is available on your site and it isn’t out of date. This can make a difference …

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Happy Holidays 2009 from SEO Boy!

December 23rd, 2009 | | SEO Boy

This time of year is filled with sacred traditions. One of the most protected and cherished traditions is the singing and celebrating of Rudolph the Red Nosed Reindeer (in our humble opinion!). His triumph over adversity and saving Christmas for all of the kids can’t help but warm your heart and fill you with joy and hope. Of course, SEO Boy gets a little too excited when he …

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SEO Vs. PPC – Two Branches of Your Site’s Military

December 22nd, 2009 | | Conversion Optimization, ppc vs seo

One of our counterparts over at PPC Hero, Brian, actually drummed up the courage to compare PPC to SEO. Maybe he’s just flexing his knowledge. Maybe he thought he could sneak this one past me while I laid sprawled out along pool furniture during my annual Ft. Myers, FL holiday vacation. But what he doesn’t realize is that I just purchased …

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SEO Show and Tell: How to stand up to the yellow pages

December 22nd, 2009 | | Basic SEO Tips

I did it. I was waiting for this day, I just thought I’d read about it first rather than be the one doing it. I told a yellow page rep that we didn’t want to be in the print edition of their book. How did they respond? Well, let’s first talk about why I decided to say what I did.

In pondering the yellow page industry, I came across a few notions. If I reverse-engineer their old jingle, I notice something …

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Basic SEO Elements and Web Design Best Practices: One and the Same

December 21st, 2009 | | Basic SEO Tips, Site Review & Analysis

If you are a specialist in your field, it usually surprises you when you come across antiquated technology or equipment. My mind immediately goes to the dollars and cents; what is the financial impact of the decision to upgrade or not? When it comes to having a website that follows web design best practices, upgrading your site can have more than one positive impact. Not only will your site look more organized and behave more normal for users, you will …

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SEO News Round Up for December 18, 2009

December 18th, 2009 | | SEO News Roundup

With 2009 coming to an end it is time to start looking ahead to 2010. Search has changed a lot in the past year, and that growth is not expected to slow. Now is the time to ask, what should I expect from search in 2010? Check out Rand Fishkin’s predictions for SEO in 2010.

How do you set your e-commerce site apart from the competition? That is the question that Aaron Bradley tackles in his post 5 Essential …

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SEO Traffic Baseline – Is Your Client Aware of the Site’s Stats Before You Begin Your Work?

December 16th, 2009 | | Pricing Models for SEO

I’m sure this will sound familiar:

Last week I was contacted via referral by a business owner wanting SEO performed on his site. It was apparent within the first 12 seconds of the phone call that he had had his fill of SEO promises and possibilities. He said his site was just redesigned with some SEO design practices but his site wasn’t ranking page 1 for any strategic keywords aside from his company name. He also said he had been talking …

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SEO: Pay-per-click’s Misunderstood Cousin

December 15th, 2009 | | Local SEO, SEO Management

Last week I got some promotional material from a marketing firm that wanted to generate leads for us online. With a brochure disguised as a newsletter, this firm did a really good job of positioning pay-per-click as the greatest way to generate leads, get the most success and be oh-so easy that everything else is just a waste of time.

Kindred Spirits

There first attack was on the dying animal of the yellow pages and I appreciated their realistic approach to the yellow pages. …

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