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Archive for November, 2009

Happy Thanksgiving 2009 from SEO Boy!

November 25th, 2009 | | SEO Boy

Greetings! It is that time of year again. When the pilgrims come out to play with their muzzle loaders and fire off a few rounds. You know, the typical stuff. Last year SEO Boy was feeling like a turkey but this year he’s grown up and he’s doing the hunting! However, as you can see, he doesn’t exactly have the hang of the rifle just yet. Maybe next year! Or perhaps, he should stick to eating turkey rather than …

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Local SEO: Yellow Page offer not really an offer

November 24th, 2009 | | Local SEO

This past week marks the start of a horrible tradition I have to deal with every year.  Yellow Page Ads.

“What? I thought you said Yellow Pages were dying?”

Well, yes, I did; but they aren’t dead yet.  Just because an industry is dying doesn’t mean there isn’t a customer or two still worth picking up.  It’s mostly due to demographics of your clientele.  If you have a demographic that is older, owns a home and requires your services at one point.  …

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Make Sure Your Spreading the News with Google News Sitemap

November 24th, 2009 | | Advanced SEO Tips

Your company is making the big holiday push:  sales, specials, discounts. The site has been optimized for your targeted keywords. Backlinks have been updated. Copy gets cranked out on posts every day. Press Releases are being distributed with frequency. Emails, syndication, tweets, Facebook fan pages…And because of your efforts you’re seeing an increase of relevant traffic from your online marketing outlets. Business is starting to get better.

But still you’re wonder, “Is there anything more I can do to spread the …

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Build Better Links with Better Link Building Strategies

November 23rd, 2009 | | Link Building

Link building is a search engine optimization term that can be described as a way to generate quality links coming to your website. Link building is also known as achieving inbound links – so if anyone ever asks you how many inbound links you have, they’re asking how many links from outside sources are pointing to your website.

Inbound links are important when it comes to SEO because the more links you get from websites, blogs, articles, etc. the more ‘votes’ …

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SEO News Round Up for November 20, 2009

November 20th, 2009 | | SEO News Roundup
  • If you’re a small business wanting to market your website but has a small budget, that’s okay. You can get tons of information in blogs, but according to Stoney deGeyter that can also lead to a lot of worries about your SEO program. Stoney calls out 5 things you should STOP worrying about when it comes to your home grown SEO strategy that will help save your budget along the way.
  • Corporate accounts are apparently being rolled out for Twitter …
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Could SSO – Site Speed Optimization – Become the Next Big OnSite Optimization Focus?

November 18th, 2009 | | Crawlability

As reported by SEO Boy, Google’s webspam team leader Matt Cutts hinted during PubCon that site speed could become a determining factor in SERPs. Nothing official has come from Google as to if/when the change to the algorithm could be made, but Cutts noted that if the change were to be made it would come after Google’s new indexing system “Caffiene” is fully implemented. And according to Cutts, Caffeine won’t be added to all the data centers till after …

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Real world SEO: A different reason why you need to optimize for more than Google

November 17th, 2009 | | Basic SEO Tips

Optimization for anything else than Google?

With Google stomping the search market like a giant colossus with perky little upstart with the equally perk name “Bing!,” is there a reason to consider any algorithm to optimize for other than Google?

Yes and No.

If that was too vague, I’ll tell you two tales of user based experiences. Last Friday I get a call “why are we number 23 on the Internet?” Puzzled, I asked him what he was looking at. “I don’t know, …

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SEO News Round Up for November 13, 2009

November 13th, 2009 | | SEO News Roundup
  • Rand, over at SEOmoz has posted New & Interesting Insights Into Google Rankings and Spam from Pubcon. One of the more interesting takeaways from the post is that while Google suggests a slow load time will not negatively affect your rankings, a fast load time might actually help your rankings.
  • If you are looking for ways increase the time it takes for your pages to load, Search Engine Optimization Journal has a post this week entitled, Faster Load Times …
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Real World SEO: When competition is light

November 10th, 2009 | | Basic SEO Tips, Local SEO

Most companies think they can’t afford an SEO campaign.  The truth is you can not NOT afford an SEO campaign.  Despite the right number of double negatives, the better truth is that your SEO campaign probably won’t need to be “huge” based on your existing competition.

Remember, you aren’t competing against everybody, just anyone who would either be a match for your keywords or keywords plus location. Are your sales dropping because your online presence isn’t present on the first page …

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Use Google Adwords To Help Choose The Right SEO Keywords

November 9th, 2009 | | SEO Keyword Research

If you’re new to SEO and are in the beginning phases of doing keyword research, you may want to turn to your Google AdWords account first for help.

When it comes to doing keyword research for SEO, there are terms you know you want to rank highly for, and there are terms that get high search volume and convert well, and sometimes those terms don’t necessarily match up.

It’s okay to target your website for terms you know you want to rank …

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